Privacy Policy

Who We Are

This Privacy Policy describes how cendrae (cendrae Limited) collects, uses, and protects your personal information when you visit our website. We are committed to protecting your privacy and handling your data responsibly. Our website is dedicated to celebrating automotive design trends across decades, showcasing the evolution of North American car design from chrome fins to the SUV era for enthusiasts and collectors.

Information We Collect

We collect information in several ways to enhance your experience on our site:

• Contact Information: When you contact us through forms or email, we collect your name, email address, and message content.
• Usage Data: We automatically collect information about your browsing activity, including IP address, browser type, pages visited, and time spent on our site.
• Cookie Data: We use cookies and similar technologies to track your preferences and improve your browsing experience.
• Device Information: We may collect information about your device, including operating system and device type.

Legal Basis for Processing

We process your personal data based on several legal grounds. For contact information, we rely on your explicit consent when you submit forms or contact us directly. For usage and analytics data, we process information based on our legitimate interest in improving our website functionality and user experience. Cookie data is processed with your consent as obtained through our cookie management system. We may also process data when required by law or to protect our legal rights and the security of our platform.

How We Use Your Information

Your information helps us provide and improve our services:

• Responding to your inquiries and providing customer support
• Analyzing site usage patterns to enhance functionality and content
• Personalizing your experience and recommending relevant content
• Sending occasional updates or newsletters if you opt in
• Improving our website's security and preventing fraudulent activity
• Complying with legal obligations and protecting our rights

We do not sell, trade, or rent your personal information to third parties. We may share data with trusted service providers who assist us in operating our website, subject to confidentiality agreements.

Data Retention

We maintain clear retention periods for different categories of data:

• Contact Form Messages: We retain contact inquiries for up to 24 months after your last interaction with us, allowing us to reference previous communications and maintain service records.
• Analytics and Cookie Data: Analytics information is retained for up to 14 months. This period allows us to track trends and patterns in user behavior while respecting your privacy.
• Server Logs: Technical server logs are retained for up to 12 months for security and troubleshooting purposes.
• Newsletter Subscriptions: If you subscribe to our communications, we retain your email until you unsubscribe.

After the retention period expires, we securely delete your data. If you request deletion, we remove your information immediately, except where we're legally required to retain it.

Your Privacy Rights

You have several rights regarding your personal data:

• Right of Access: You can request a copy of the personal information we hold about you.
• Right to Correction: You may request that we correct inaccurate or incomplete information.
• Right to Deletion: You can request deletion of your personal data, subject to legal obligations.
• Right to Data Portability: You may request your data in a structured, commonly used format.
• Right to Withdraw Consent: You can withdraw consent for processing at any time.
• Right to Object: You may object to certain processing activities.

To exercise any of these rights, please contact us using the information provided below. We will respond to requests within 30 days.

Cookies and Tracking Technologies

We use cookies to enhance your browsing experience and gather analytics about how visitors interact with our site. Essential cookies are necessary for core functionality, while performance cookies help us understand user behavior. Marketing cookies may be used to personalize content. You can manage cookie preferences through your browser settings or our cookie management tool. Disabling cookies may limit certain site features. For detailed information about our cookie practices, please refer to our Cookie Policy.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. Our security measures include encryption, secure servers, and restricted access to personal data. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security. We encourage you to use strong passwords and report any suspicious activity immediately.

International Data Transfers

Our website is hosted in Canada, and your information is primarily stored and processed within Canadian jurisdiction. If we transfer data internationally, we implement appropriate safeguards including standard contractual clauses and adequacy decisions. By using our website, you consent to the collection and processing of your information in Canada and other jurisdictions as necessary.

Supervisory Authority

If you believe your privacy rights have been violated, you have the right to lodge a complaint with the relevant data protection authority. In Canada, you may contact the Office of the Privacy Commissioner of Canada (OPC), which is the independent authority responsible for overseeing compliance with privacy legislation. You can file a complaint with the OPC if you believe we have mishandled your personal information.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of external sites. We encourage you to review the privacy policies of any third-party services before providing personal information. This Privacy Policy applies only to information collected through our website.

Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will notify you of significant changes by posting the updated policy on our website with a revised "Last updated" date. Your continued use of our website following any changes constitutes your acceptance of the updated policy. We encourage you to review this policy periodically to stay informed about how we protect your information.